What can a website do for me?
The question should be what can it not do! By reaching thousands of companies and individuals throughout the world and showing to potential customers what service, product or whatever you can offer them, you are giving your business the audience it needs to become succesful.
Why does it matter how it looks as long as it works?
When you recieve a visitor to your site, they will instantly percieve the quality of your services or products. The first impression a customer or potential customer gets depends on the appearance of your website. A visitor will be interested and explore your site if it is appealing and easy to navigate. You are marketing yourself and your business to the world over the Internet and it is important to show your best.
Can I incorporate my website into my business and centralise all the work through it?
While most businesses view the Internet as an opportunity to expand their sales through traditional e-commerce, few people are aware of the opportunities of increasing efficiency and reducing expenses. Placing business processes, especially those done daily, on the internet is possible for all types of businesses.
So, I want to establish a strong presence on the Web. But where do I start?
There are four easy steps provided below to guide you in the direction of a professionally designed, developed and marketed Web site.
1: Domain Name (URL) Registration -- This is the address people will use to access your Web site (www.yourcompany.com). Once you have determined that the URL you wish to use is available, the cost to register a name is anywhere from £5.00 to £20.00 per year. A domain name needs to be renewed every year.
2: Design of the Web Site -- This is where the look, feel, and content of the Web site are determined and created.
3: Hosting Your Web Site on a Web Server -- This is basically where you rent space on a computer that is always connected to the Internet. Price will vary, depending on the amount of disk space you will have and the connection to the Internet.
4: Marketing Your Web Site -- You should be thinking about the marketing of your Web site as it is being designed. The content of the site needs to reflex the search terms if you want your site to appear on search engines.
What is web development?
Web development is website design combined with back-end programming. The typical goal of web development is to produce a website that is database driven. Some of the largest websites in the world rely on databases which allow the site owner to add, change, or delete what is stored in their database without having to open each individual file. The programming embedded in the website then takes care of updating the hundreds, if not thousands, of web pages.
However web development is an evolutionary process for every individual client. Some business may require more basic catalog style website's whereas; larger businesses may feel that an Intranet or an eCommerce style web design is more appropriate.